In 2021, Digital Darwin embarked on a mission driven by a stark realization: the Health & Fitness
industry faced significant hurdles concerning adherence and support. Rahul and Shitiz, drawing from
their experience in healthcare and personal fitness journeys, recognized the urgent need for innovative
solutions.
With over 40 years of combined experience in Healthcare and Consulting, and inspired by Stanford's
groundbreaking study on digital interventions, covering 10,000 subjects, we delved into a 3-month study
across NA, EU, and India. The findings revealed a glaring gap: while Indian startups offered
cookie-cutter B2C solutions, there was minimal focus on MSK issues and resolutions.
Builders of the algorithms the Spinners e.g. Google,
Weaving algorithms into tech components - Weavers,
Custom acquisition for specific use cases - Tailors
And that one transcending into other areas would need lots of research and deep pockets.
Fueled by these insights, Digital Darwin crafted a strategic roadmap for the next five years,
anchored in research-backed deeptech as a competitive advantage, with objective of becoming a Weaver
in Health, Sports, and Wellness space. Thus our "Build-Adopt-Adapt" Innovation Framework, what we
like to Digital Darwinism, prioritizing collaboration with industry leaders, we set out to develop
tech toolkits and platforms, fostering alliances within industry.
Our journey began with PhyTRACK, a AI CVT model capable of profound impact on physical well-being,
which gained traction in billable medical-grade physiotherapy use cases. Building on this success,
we developed PhyBOT to address acute physical pain and a tailored practice management platform.
Embracing "Digital Darwinism" we honed our solutions through iterative testing and real-world
feedback. Collaborating with the likes of MissionWalk and Sports Authority of India, we expanded our
reach from medical to sports use cases, and are now moving into wellness use cases ensuring that our
capabilities are at par with worlds best to empower you to launch Health, Sports, and Wellness
Products and Solutions rapidly!
